Ryan Rose got bit by the cowboy bug early in life.
“My love of horses started when I was a little kid,” says Rose. “I was obsessed with horses. At 12, my parents signed me up for riding lessons, and I was hooked. Shortly after that, we bought a horse. And I loved cowboy movies! I’ve worked with some fantastic cowboys and am deeply impressed with their grittiness and commitment to the animals in their care. When it comes to the animal, cowboys don’t quit until the job is done . . . I admire their courage.”
And although he’s the first to admit he’s not a true cowboy, Rose still “loves the idea of being a cowboy.” His deep understanding of horses and their behavior allows him to help horses and their owners to truly connect, demonstrate mutual respect, and build strong partnerships. Rose’s skills in colt starting, problem-solving difficult behaviors, and training horses in ranch versatility have bolstered his resumé.
Rose began working as a professional horse trainer in 2005. He quickly recognized the connection between having a successful horse trainer/clinician career and understanding what it takes to be a true horseman. He studied with world-class instructors, including Pat Parelli and Doug Jordan. Whether presenting at a small clinic or entertaining huge audiences at Equine Affaire or Road to the Horse, his engaging personality and passion for teaching shines through. Rose has a comprehensive training program based from his home in Wisconsin and an impressive following on his YouTube channel @ryanrosehorsemanship.
Rose finds immense satisfaction in teaching the fundamentals of horsemanship. “I started as a horse trainer, but I soon realized that I needed to educate the owners as well so they could reproduce the results I was achieving.”
Explaining the nuances between being a horseman and a horse trainer, Rose says, “I think they are separate skills—but there is value in both. A horseman focuses on giving the horse a really good deal—it’s more about the horse, helping him feel more comfortable. When I think of a horse trainer, they may feel pressure to provide a result for the owner. Trainers are very disciplined—in a good way—regularly working the horse, getting them conditioned and prepared for a show, but sometimes the horse can get sacrificed a little bit in that process.”
Rose believes that being able to intertwine these skillsets can make a difference.
“I think there is value in being a good trainer, in being a good horseman, and in being a good cowboy,” Rose says. “You need to add each of those skills at different times.”
Determining where to apply these skills requires a process of observation.
“One of the first principles of horsemanship that I follow is that I work with a horse at where they are,” says Rose. “Is the horse scared of people? Learned to dominate people? Is he spoiled? Or highly trained but done in a way that the horse felt forced through it?” Rose takes time to observe the horse and owner to see the level of connection, trust, and confidence the horse has for the person.
To understand the horse fully, Rose stresses this process might take hours, days, or weeks. He watches for any signs that the horse is uncomfortable. “They give subtle tells—with their head, neck, ears, eyes, mouth, muscle tension, what direction they are facing . . . It’s all signals as to where the horse is at. There’s also an intuitive feel to it. It’s like if I’m having a bad day, I could probably fool you and hide it, but I couldn’t fool my wife. She would know. You can develop that with a horse and just feel something is bothering them.”
Rose’s approach to working with a reactive or spooky horse plays out in his YouTube videos. “Both humans and horses must have levels of exposure to a challenging situation in order to overcome it,” says Rose. “So it starts with the person deciding they want to make a change. When someone shows up at my clinic, I try to figure out if they are ready to face their fear or simply want an enjoyable weekend with their horse. If they are open to change, my job is to find out where they’re at—and then challenge them out of their comfort zone safely. Horses are dangerous, so I carefully read the horse and person. I try to understand why the person is afraid. Is their fear valid? Is their horse dangerous? Is the person on the verge of getting hurt? Or, did they have a bad experience in the past and are bringing that into the present?
“If that’s the case, I’m going to coach them, challenging them through exposure to whatever is causing the fear—riding down a steep hill, cantering, riding bareback, or just being on a loose rein. I’ve seen unbelievable changes in people when you put them in a difficult situation and help them work through it—they become empowered. Their confidence level on the other side is just through the roof. I think it’s a more meaningful approach versus just visualizing it . . . A level of toughness and confidence comes through having to actually do it.”
In addition to focusing on the mental aspects, Rose helps riders grasp how vital correct body position is to progress and the well-being of your horse. “You could ride lameness into a horse with incorrect body position,” says Rose. Although not an expert in the field of rider biomechanics, he is married to one—his wife, Emily Rose, is a Certified Equine Rehabilitation Practitioner at Reaching Strides Equine Rehabilitation and an integral part of the Rose Horsemanship Center team.
“I make sure the horse is safe, but if the rider is struggling to sit the canter or feeling pain while trotting, Emily and I work together to get that sorted out for the rider and horse’s sake,” says Rose.
Emily actively competes in dressage and is Rose’s business partner. “One of the things I enjoy most about working with my wife is our ability to help people—whether horse health issues or rider biomechanics. I can troubleshoot issues with Emily. It’s all in-house; I don’t have to outsource for that expertise. Emily is such a high-level professional, I have one hundred percent trust in what she recommends. And if Emily sees a horse for a physical issue and it turns out to be a behavioral issue, she can refer to me, and I can quickly step in to help. The response time is so much quicker because we are working together.”
For Ryan and Emily Rose, it’s all about creating lasting connections between horses and the people who love them.
Learn more about Ryan and Emily Rose and view upcoming clinics and events at rosehorsemanship.com.
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